Building reputation for Frank Key
We kicked off our new financial year with a very satisfying new business win. Frank Key Building Supplies and Tool Hire operates across the Midlands, Yorkshire and Lancashire. The family-owned business is ambitious and is expanding its operations across the region. So it’s our job to spread the message about the company’s range of services, its successes and the fantastic job it does in its local communities.
Our appointment coincides with a brand refresh and accompanying brand expression ‘What you need, when you need it’. The brand work supports Frank Key’s growth strategy and reinforces its core message to its customer base – both trade and consumer – that it’s the white van man’s go-to for building supplies and tool hire.
We’re looking forward to learning more about the business and extending its reach and reputation through regional, local and community media touchpoints, as well as building its online community.