Collecting consumers for Corgi Classics
Media engagement campaigns for die-cast collectables
Corgi Classics is one of those evergreen toy and collectables brands that sits comfortably alongside the likes of Dinky Toys and Meccano. The brand’s rich heritage and reputation for high quality, accurate reproductions of cars, planes, trains and lorries has made it much loved by collectors and enthusiasts alike. We worked with the brand across a wide range of product launches, including The Definitive Bond Collection. Our concept for a press gift was replicated by the company and sold as a collector’s gift set!