There’s a world of content out there. So how do you make yourself heard when all around are making so much noise? Social media is about putting in the heard yards. It’s about understanding which channels to use and when. It’s about continual improvement and always challenging your next piece of content.
Used smartly, social media extends the reach of your brand, your business, your message, you! Our social media strategies start at the beginning. We analyse and evaluate your social architecture to ensure it’s fit for purpose and lives your brand. We benchmark so that we have a measure against which to record progress. Our team of social media experts creates compelling content – from repurposing communications assets to stand alone social campaigns.
Establishing your brand or business online can be daunting. We make it easy with our platform creation service, setting up channels such as LinkedIn, Facebook, Twitter and Instagram so that you’re ready to put your best foot forward in the social world.
Creating the right content makes all the difference. We know when to # and when to @mention. We drive engagement that’s meaningful, rather than me too. Our toolkit includes social media planners, calendars and content aggregators that allow us to post when and where it will make the most impact.
Social media is a smart investment. We measure your social activities to learn what works and how to improve. We analyse overall performance and campaign specific results. W agree your social goals, create metrics to measure success, then monitor, measure and report. Simple. but illuminating.
AUDIT & ANALYSIS
There’s a lot to be learned from understanding how your rivals use social media. We audit and analyse, identifying opportunities and benchmarking success to inform your social performance.