Engaging with the media

Developing relationships through media visits to AUMA

As part of our media strategy to engage with key press trade titles and enhance relationships with the editors, we developed an ongoing programme of media visits to AUMA Actuators’ headquarters.

Media invitation

It’s great to regularly communicate with the press via email and on social media. But it’s even better to meet face-to-face once in a while.

Our media visits programme opens an opportunity to not only increase brand awareness but also meet the editors in person and find out what content works well for them. Plus, it offers the chance to tour AUMA’s UK-based factory, meet the team, and find out about its capabilities and solutions.

Media visit to AUMA - Daniel Ware and Colin Borrows looking at an actuator

 

We’ve already had Daniel Ware, Water Magazine publisher (above), and several members of the team from the British Valve & Actuator Association (BVAA) along for visits. They all got to experience the way AUMA does things differently from its competitors.

The outcome

As a result, we’ve now got a couple of editorial features due to appear in both of their monthly magazines, as well as online articles.

Get in touch

We understand what the press wants. We tailor the tactics we use to achieve the best result, achieving coverage on and offline, broadcast and in print.

Can we help you? Go ahead and click the 'book a meeting' button below, or give us a call on 0115 9101500.

Want to have a cuppa and a chat? Get in touch.